Sterling Achieves CRN Triple Crown Status

A Recognition of Exceptional IT Solution Provider Service

NORTH SIOUX CITY, SOUTH DAKOTA (October 11, 2021) — Southeast South Dakota information-technology company Sterling announced today that CRN, a brand of The Channel Company, has named Sterling as a 2021 Triple Crown Award winner. This award celebrates standout solution providers for the impressive accomplishment of being featured on three of CRN’s prestigious lists. For eight consecutive years, the Triple Crown Award has accredited unparalleled performance from top solution providers in North America, based on revenue, growth, and technical expertise within the IT channel.

CRN Triple Crown Award winners are honored for earning a place on three elite lists in the same year, including the Solution Provider 500 list, a ranking of the largest IT solution providers by revenue in North America; the Fast Growth 150 list, a ranking of the fastest-growing organizations in the channel; and the Tech Elite 250 list, for having received the highest-level certifications from leading vendors in the industry. Making each list is truly an achievement in itself but being named on all three lists in a single year highlights exceptional service and commands special recognition from the entire channel community.

Sterling Chief Executive Officer Brad Moore says, “Sterling is incredibly proud to earn the CRN Triple Crown – and for a fifth time. It’s no simple achievement. It’s an honor to be recognized for the hard work we do in earning manufacturer certifications and for our overall success.”

Blaine Raddon, CEO of The Channel Company, says: “What an achievement to attain the Triple Crown Award — we are thrilled to congratulate these top solution providers who are leading the pack by revenue in North America, and who have experienced more substantial growth this year than many other channel organizations while maintaining and building upon the technical skills that result in the highest level of service in the IT channel. This award is the trifecta of honor, highlighting truly extraordinary solution providers who continue to go above and beyond in their contributions to the channel and to the future of the industry with their dedication and expertise.”

This year’s Triple Crown Award winners will be featured in the October 2021 issue of CRN and online at


About Sterling


For 25 years, Sterling Computers has been helping to address customers’ most complex information-technology requirements. An award-winning value-added technology reseller plus (VAR+), Sterling offers a streamlined IT experience and a single point of contact for the federal government, the public sector, and commercial businesses. Headquartered in North Sioux City, South Dakota, with seven satellite offices elsewhere, Sterling leverages elite teams across its organization and its superior partnerships to assess, design, implement, and manage long-term scalable IT solutions. With Client to Cloud™ solutions, Sterling delivers a unique value that exceeds customer expectations.


About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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© 2021 The Channel Company, LLC. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.


The Channel Company Contact:

Jennifer Hogan

The Channel Company

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